Notes analysing existing video when im alone from artist "Lissie"

This is an existing video from the artist Lissie. As you can see it uses all conventions of the genre such as the mise en scene used consists of corn Fields, a barn/own recording studio. Lissie is dressed casually with long hair and know make up. This would be deliberate to represent what she wants to her audience. The shots used in the video, vary from long shots and mid shots. But use a lot of close up of the artists performing as this is a main feature of the genre. The musical instruments are payed attention to, to show other talents of the band as this genre is very much about the music.

Researching into genre of song

Country folk rock music is a musical genre combining elements of rock, country and folk music. which makes it a very interesting genre. folk rock arose in the 1960's when people such as Bob Dylan and the band the Byrds were under this genre, the term "Folk Rock" was coined in the u.s after Music Press referred to The Byrds first album.

Artists under this genre use the same techniques that Lissie uses to distinguish their genre to the right audience. such as Bob Dylan his early lyrics involve political, social and literary influences very different to pop or R.n.B conventions. Other artists like Lissie use instruments such as guitars, keyboards and harmonicas instead of beats and synchronized voices, to create a very natural yet talented sound. In this genre the music videos can be very simple but also can use narrative and be abstract but you wouldn't usually see artist under this genre having videos with dancing and representing something that is particularly "trendy" , instead the videos usually involve the artists themselves performing or telling a story which isn't like other genre conventions at all.

The artist who originally sings the song I am using for my music video is seen under the genre of country folk rock. Which combines all elements of each of these genres in one. The conventions of this genre is not particularly obvious as the artists involved in this genre are usually referred to been “unknown” although after researching in depth into the genre I have realised that the stylistics and mise-en- scene used in the videos of those of the artist “Lissie” and other artists under this genre are very consistent throughout these videos. The mise-en- scene is seen as been very “innocent” although there is almost always a hidden message this links with the genre of rock music as rock music is always linked with videos that are seemed to be “meaningful”. The costumes that the artists wear are never meant to come across as been particularly “stylish” and the artists don’t come across as been style icons as they portray the image of been there simply just because of their music.

Although after researching into this genre I have come to the conclusion that the outfits and the look they are representing are very deliberate as all videos linked with this genre have the artist playing instruments such as guitars and are dressed in clothes like chequered shirts and scruffy hair therefore I believe a lot of thought is put into it.

After looking at existing videos throughout this genre I have realised that the iconography used is linked with the meaning and lyrics of the song, rather than having a video based on the latest trends. The camera shots create emotions as close ups are often used in this genre having a big impact on the audience. Rock videos are fast paced and very busy, usually showing a lot of the artist along with narrative, country music can be seen as very “sweet” and “innocent” but can be very deep as country music is linked closely with American history. Folk music again is based very much upon the meaning of the song and concentrates purely on the music, as the genre of my song is all of these linked together as one genre, I found that different aspects of each of these genres are used in the videos of the artist “Lissie”. I have looked at the video “when I’m alone” by Lissie and noticed that the setting is very similar to videos of the same genre such as videos by Ellie Goulding who is also linked with folk music. The setting of the video is based in a corn field which has connotations to innocence and emotion, Lissie is wearing a chequered dress and boots which are conventions of this genre, throughout the video the camera switches between her and the band having close ups of the instruments this again links with rock music videos.

I will use these conventions and techniques in my video as I want to get the genre across the audience and make a clear link between the genre and the video to make it successful that’s why I have thought about each aspect of the video to make sure I would represent the artist in the right way. The costume, setting and model all must fit within in this genre to successfully portray the right image.

Costume,Props and location for Music Video

Fairy Lights

Chequered shirt

Artsist in costume, set and location

Candles simple white room

Analysing lyrics/Ideas for video

I lay awake at night and pray
- Night time, dark Not to see the light of day
- show emotion

I wonder how to behave right

He has left me such a mess
- (He) shes the protagonist
Counting to protest My mind can't get no rest
- Mind, eerie feeling inside the mind
Fast asleep where I keep my memories
-Memories flash back bright contrast to thoughts in "mind"
Calling me out in dreams
-Dreams again very visual lights, eerie imagery
He visits me
-Ghost?
What will be Will I see him again soon?
Oh oh oh oh Why am I so terrified of waking?
He's gone and I feel I've been forsaken
In sleep is the only place I get to see him, get to love him -Romance
The scene, a city after dawn
City lights
Becomes a field of corn -corn
Fields ,innocent And I've had this one before
Fast asleep where I keep my memories
Calling me out in dreams He visits me
What will be Will I see him again soon?

Oh oh oh oh Why am I so terrified of waking? He's gone and I feel I've been forsaken In sleep is the only place I get to see him, get to love him
I know that when the story ends
The one that's in my head
-Inside head uses this imagery a lot
Well, I'll be alone again
Why am I so terrified of waking?
He's gone and I feel I've been forsaken
In sleep is the only place I get to see him, get to love him
Be with him I love him, I love him, I love him

The lyrics create strong imagery therefore i need strong shots with effective lighting in the video i am going to create, the lyric "fast asleep where i keep my memories" indicates to me that the thoughts and feelings of the video come from the artists head therefore i want to use lights and candles to create an eerie effect. because of the genre of the song i want to include the artists performing.

Possible settings and locations

Screen Play For Filming/shot list video 1

Opening Shot Harriet asleep- open eyes looks around Mise en scene dark, fairy lights 1st shot starts on first verse Harriet comes close up to camera focuses on eyes chorus shots playing guitar, performing, inside and outside mise en scene: chequered shirt, hair down (messy) aggressive performance, emotions! 2nd verse walking down street as if shes in everyday life rather than a video involves narrative chorus cuts from medium shots to close ups, to create emotion and narrative as if shes singing from past experiences corn Field open spaces, to fit with genre country rock Instrumental break cuts from performance to narrative montage editing

LIIAR

LANGUAGE: The language of the video or song will depend upon the genre of the music and what the audience is about. For example the language of a pop song would be very different to a rock video as the ideology would be different therefore the artist would want to represent different things. The song i am making my video to is under the genre folk rock therefore the language would fit to this theme.


INSTITUTION: The institution is the people in charge of making videos, such as the record label the artist is signed to. The label would need to market and sell the song, so by making a promotional video for the released song this will expose the song and the album to audiences.

IDEOLOGY: The reason for music videos is simply to promote the song but in a different way than the radio it gets the audience to listen to the song but also watch the video therefore the song is been distributed in more ways than one.

AUDIENCE: This is who the video is aimed at again been based on the genre the video as well as the song needs to attract and create the right target audience.

Representation: The way the artist in the video act and are dressed is thought about deeply, as they need to be represented to the audience in the way they want to be.

Target Audience and song choice

My music video will be aimed at people from the age of 16-25 it is quite a wide age gap as most people enjoy music therefore it is going to appeal to a vast amount of people. The genre of the song i have chosen is under the country folk rock as it is by the artist "Lissie" i have chosen to create a video for the song "In Sleep" i have chose this particular song as it does not have an existing video there for they will be know expectations and i completely come up with the whole look myself. Lissie as an artist that is also not very well known in the industry there fore it will be something knew.

I lay awake at night and pray
Not to see the light of day
I wonder how to behave right
He has left me such a mess Counting to protest
My mind can't get no rest

Fast asleep where I keep my memories
Calling me out in dreams He visits me
What will be Will I see him again soon?

Oh oh oh oh Why am I so terrified of waking?
He's gone and I feel I've been forsaken
In sleep is the only place I get to see him,
get to love him

The scene, a city after dawn Becomes a field of corn
And I've had this one before

Fast asleep where I keep my memories
Calling me out in dreams He visits me
What will be Will I see him again soon?

Oh oh oh oh Why am I so terrified of waking?
He's gone and I feel I've been forsaken
In sleep is the only place I get to see him,
get to love him

I know that when the story ends
The one that's in my head Well,
I'll be alone again

Why am I so terrified of waking?
He's gone and I feel I've been forsaken
In sleep is the only place I get to see him,
get to love him Be with him
I love him, I love him, I love him

Texual Analysis for Music video "Thinking of you" by katy Perry

The music video "Thinking of you" by Katy Perry is intertexual to the war. Although the lyrics to the song does not necessarily link to that particular subject. They can be an example of someones feelings who's partner was in the war. Katy perry represents the role of a woman who's past partner has gone to the war the concept of the video shows feelings and emotions when trying to be in another relationship. The narrative of this video is a very simple love story narrative making it more interesting the fact the character has gone to war this gives people things to relate to. The beginning of the video starts with Katy looking into a mirror and placing a photo of a man dressed in army uniform this straight away shows the intentions of this music video. The mise en scene in this is very 1950's as the way Katy is dressed. The video uses constructions such as flashbacks as Katy sees her life before the male left to the army this is a very successful convention of a music video.

The genre of the music video is romance although having links to the war. This creates emotion and gets across what is wanted by the artist. The audience of this video is going to be fans of Katy perry along with her music Katy is a style icon wearing eccentric clothes and bold colours this would also attract and audience. The camera shots such as close ups are often used in romance genres as it gets across emotions successfully. The mise en scene inside the house is dark to show the sad emotion and in the flash backs the scene is bright and sunny showing she preferred her like before. The mise en scene is also very vintage and old fashioned which creates a very "perfect" scene. This video uses a narrative structure although she sings in the video she is still playing the characters role.